
GENIX Haematococcus pluvialis
Harnessing the Ocean's Most Powerful Antioxidant – Grown Sustainably in India
"Nature's Red Gold – Now Brewed, Not Fished."
Why Astaxanthin?
The antioxidant, that makes antioxidants look lazy.
Scientifically Backed Benefits:
But Here's the Problem:
Over 90% of global supply is synthetic
The derived sources of wild-salmon are quite unsustainable
India imports 100% of what it consumes — at a premium, not helping the economy tariffs.

Our Solution: Ocean-Grown Purity
Sustainably grown and high-quality astaxanthin production in India.
Strains Engineered for India
- • Heat-tolerant Haematococcus pluvialis thriving at 38°C
- • CRISPR-assisted selection yields 2x pigment density
- • Adapts to both coastal and high-altitude climates
Closed-Loop Solar Bioreactors
- • Powered by India's largest solar parks
- • Zero freshwater in order to use to increase adaptation of brackish & saline water
- • Fully automated, AI-regulated growth cycles
Full-Spectrum Astaxanthin Offerings
| Form | Use Case | 
|---|---|
| Oleoresin (10%) | Capsules, tablets, oil blends | 
| Beadlets (5%) | Functional foods, gummies | 
| Water-dispersible | Cosmetics, skincare emulsions | 
Purity Benchmark:
Why India? Why Now?
It's the perfect timing for local astaxanthin production.
Market Timing
- • $250M+ Indian demand by 2025
- • No local producers until GENIX
- • 40% cost edge over global imports
- • A proactive surge in wellness, vegan and clean label demand
Strategic Production Zones
- • Gujarat: Solar-powered growth parks
- • Tamil Nadu: Proximity to seafood waste for nutrient feed
- • Himachal Pradesh: High-altitude biostress tanks for pigment optimization
GENIX Advantages vs Traditional Producers
How our production methods outperform the competition.
| Feature | Others | GENIX India | 
|---|---|---|
| CO₂ Footprint | 8 kg CO₂/kg | 0.5 kg CO₂/kg | 
| Production Time | 6 weeks | 3 weeks | 
| Contamination Risk | Solvent residues | Solvent-free | 
| Yield Efficiency | Moderate | AI-optimized maximum yield | 
Certifications:
Who We Serve
Our products cater to a wide range of industries and consumers.
B2B Clients
- •Nutraceutical Brands:"Ocean-to-capsule traceability" 
- •Cosmetics Firms:Can replace synthetic red dyes 
- •Aquafeed Manufacturers:Natural pigmentation for farmed fish 
Health Consumers
- •Biohackers & Longevity Enthusiasts 
- •Athletes & Fitness Brands 
- •Natural Beauty & Skincare Advocates 
Project Timeline
Our roadmap for astaxanthin production in India.
| Year | Milestone | 
|---|---|
| 2026 | Pilot reactors live – 500 kg/month | 
| 2026 | Scale-up to 5 tons/month across 3 states | 
| 2026 | Commercial production begins – Capacitive facilities online | 
Get Involved
Join us in revolutionizing astaxanthin production in India.